Maruchan and Demon Slayer Launch Pop-Up Shop at San Diego Comic-Con

The activation, dubbed MaruMart: Demon Slayer Konbini, merges the aesthetic of traditional Japanese convenience stores with the dark, supernatural world of the anime. Inside, attendees can explore displays featuring key characters like Tanjiro, Nezuko, and the nine Hashira, alongside interactive claw machines and exclusive merchandise ranging from t-shirts to collectable keychains.

Beyond the visuals, the brand is offering complimentary samples of its Yakisoba line, with flavors customized to reflect specific character profiles. These include Tanjiro-themed beef, Zenitsu-inspired chicken, and Inosuke’s spicy chicken variant, all served in limited-edition packaging. The pop-up runs from July 23 through July 26 in the Lexus Premier Lot. Admission to the space is free, and organizers have confirmed that a Comic-Con badge is not required for entry, allowing the general public access to the experience.