Racing America Partners with ShopLink to Connect Grassroots Motorsports
Grassroots racing thrives in small towns often overlooked by major broadband providers, leaving teams and families struggling for reliable service. To bridge this digital gap, Racing America has named ShopLink, powered by Chuzo, its official high-speed internet partner to deliver tailored connectivity solutions across the sport’s diverse racing circuits.
The partnership, which runs through the end of the 2027 season, integrates ShopLink into the core operations of Racing America’s properties, including the Trans Am Series, SVRA, and various Formula regional championships. Rather than forcing users to navigate fragmented provider markets, the platform aggregates nationwide internet, mobile, and television services into a single marketplace. This allows teams, sponsors, and fans to identify specific connectivity options available at their exact rural or suburban addresses.
Beyond individual fan access, the initiative serves as a workforce benefit for race teams and business partners who frequently operate out of remote locations. According to PerfectVision CIO Dwight Coates, the goal is to simplify a complex infrastructure market for those who need it most. By embedding these services into race weekends and digital platforms, Racing America aims to stabilize the digital backbone required for live streaming and modern team operations, ensuring that whether a fan is at the track or forty miles down a country road, they remain connected to the sport.
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