Erewhon Expands Smoothie Kit Line With Malibu Mango Launch
Priced at $100, the new Malibu Mango Smoothie Kit brings the Los Angeles retailer’s signature Tonic Bar experience to doorsteps across the United States. This third addition to the nationwide collection arrives as the luxury grocer seeks to replicate its cult-favorite in-store beverage quality for the home kitchen.
The kit provides enough ingredients to prepare four 20-ounce smoothies, bundling pre-portioned components with a carton of Vita Coco Farmers Organic Coconut Water. To maintain the brand's aesthetic, the package includes four branded cups, lids, and straws, alongside assembly instructions.
This release follows the successful rollout of the Coconut Cloud and Strawberry Glaze kits. Consumers can purchase the set exclusively through the company's shipping portal while supplies last. Since its founding in 1968, the family-owned retailer has leveraged its reputation for high-end organic standards to scale these premium beverage kits beyond its 14 Southern California store locations.
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