New York Cannabis Brand ayrloom Reports 85% Sales Growth
With distribution now reaching 600 licensed dispensaries across New York, ayrloom has solidified its market dominance. The brand, rooted in a century-old apple orchard, reported five million units sold over the trailing twelve months, marking an 85% year-over-year surge as it expands its footprint in the state's competitive cannabis sector.
The company’s growth trajectory is backed by data from major retail platforms including BDSA and Headset, which currently rank it as the top adult-use cannabis brand in the state. President Mack Hueber credits this performance to the brand's ability to scale production while maintaining vertical control, highlighted by a recent 25,000-square-foot facility upgrade in Lafayette.
Beyond retail presence, the brand is pushing into social consumption spaces. During the recent Governors Ball music festival, ayrloom served as the first hemp-derived THC beverage partner on-site. The activation moved over 4,000 units of their 1mg micro-dosed drinks, a move the company views as a critical test for integrating low-dose cannabis products into standard festival concession lineups. Simultaneously, the brand has expanded its product catalog, introducing a 2-gram all-in-one vape line and scaling its infused pre-roll business, where it currently holds the top market position in New York.
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