Omni Channel Solutions Debuts OMNI 360 to Track AI Brand Recommendations

The core of the new platform is the AI Visibility Score, a 0–100 benchmark derived from hundreds of proprietary signals. By evaluating brands across three dimensions—Discovery, Intelligence, and Reputation—the system provides a roadmap for companies struggling to maintain relevance in an era where AI systems act as the primary gatekeepers for information.

Lionel Garcia, co-founder of Omni Channel Solutions, emphasized that indexing is no longer a proxy for influence. According to Garcia, organizations must now understand how AI platforms perceive their brand identity rather than relying solely on legacy search metrics. The company intends for this framework to help leadership prioritize opportunities for growth in a rapidly shifting digital landscape.

To support the rollout, the firm is offering a complimentary light assessment to provide an initial snapshot of a brand's foundational signals. Beyond measurement, the company plans to leverage its existing infrastructure, established in 2017, to assist clients in executing the strategic changes necessary to improve their standing. Michael Amkreutz, head of strategic growth, noted that the value lies in identifying performance gaps and determining which specific actions will yield the most significant improvements over time.