HaloMD Appoints Emergency Medicine Leader James Shoemaker Jr. as SVP
James L. Shoemaker Jr., a nationally recognized authority on medical reimbursement and a veteran board member of the American College of Emergency Physicians, has joined Dallas-based HaloMD. In his new role as senior vice president of physician experience and advocacy, he will oversee initiatives to protect independent practice sustainability.
Dr. Shoemaker brings over two decades of frontline clinical experience to the leadership team, balancing his time between emergency department shifts and national policy advocacy. His appointment signals a shift for HaloMD as it doubles down on its mission to support independent providers navigating complex regulatory environments and balance-billing legislation. CEO Alla LaRoque noted that his dual background in bedside care and administrative leadership provides a vital perspective for the company's physician partners.
Beyond his clinical practice, Dr. Shoemaker maintains a significant academic and advisory footprint. He currently sits on the ACEP Board of Directors and serves as clinical faculty at the Indiana University School of Medicine. He also co-directs the ACEP/EMBC Independent Emergency Medicine Group Master Class, a program designed to help physicians manage and scale independent practices. At HaloMD, his efforts will focus on ensuring that healthcare providers receive fair reimbursement, a core challenge for the 25,000 clinicians the firm currently supports across all 50 states.
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