Jordan's Skinny Mixes Expands Portfolio With Protein STIX Line

The expansion introduces four distinct flavors aimed at different times of the day. The Refresher STIX, available in Cherry Limeade and Peach Green Tea, are formulated for water consumption and include 470 milligrams of electrolytes alongside the whey protein. While the Cherry Limeade version is caffeine-free, the Peach Green Tea provides a 50-milligram caffeine boost. For coffee drinkers, the Creamer STIX come in Sweet Cream and Cookie Butter, requiring only a quick froth or shake to blend into hot or iced beverages.

Chief Commercial Officer Dana Paris noted that the product line emphasizes ease of use, allowing consumers to maintain their existing habits while increasing protein intake. Retailing at $19.99 for a six-pack, the products are positioned as an accessible alternative to coffee shop add-ins. This launch follows the company's previous April release of Refresher and Protein Coffee STIX, further building out the brand's portable, low-sugar offerings available through major retailers and their online storefront.