Kura Sushi and HoYoverse Launch Honkai: Star Rail Themed Menu

The collaboration introduces a specialized Bikkura Pon experience, featuring themed monaka sandwiches—crispy mochi wafers stuffed with savory fillings—inspired by the game's popular characters. Sparkle’s Shrimp Lover Monaka combines popcorn shrimp and avocado, while the Aventurine-themed option pairs crispy chicken with tamago mayo. These items arrive at tables with unique character audio, accompanied by an animation series playing on tablets after diners reach a five-plate threshold.

Beyond the menu, the restaurant chain is rolling out a series of collectible magnet sheets, acrylic charms, and badges. Customers trigger prize distributions through the brand’s signature plate-count system, which rewards patrons every 15 plates. To further mark the occasion, producer Mitchie M and songwriter Mes released an energetic music video featuring chibi-style character animations integrated with the restaurant’s real-world environment. Kura Sushi Rewards members gain additional access to exclusive merchandise, including branded lunchboxes and cup sets, alongside digital in-game rewards like Stellar Jade.